Module 0 - Welcome to SEO Jumpstart
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Unit 1 - Welcome to SEO Jumpstart (5:15)
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Unit 2 - Why SEO is a much better way to grow your blog than social media (4:40)
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Unit 3 - How to approach this course >>> 3 ways to NOT FAIL! (3:38)
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Unit 4 - Prerequisites
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Unit 5 - FAQs
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Unit 6 - Disclosure and Disclaimer
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Unit 7 - Become an affiliate for this course!
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Unit 8 - How to get help
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DOWNLOAD: SEO JARGON BUSTER
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BONUS: Join the Productive Blogging Inner Circle!
Module 1 - What exactly is SEO?
Module 2 - Installing and setting up the Yoast SEO Plugin
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Unit 1 - What is the Yoast SEO plugin? (2:13)
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Unit 2 - How to install the Yoast SEO plugin
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Unit 3a - How to set up Yoast: GENERAL SETTINGS **NEW**
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Unit 3b - How to set up Yoast: CONTENT TYPES **NEW**
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Unit 3c - How to set up Yoast: CATEGORIES & TAGS **NEW**
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Unit 3d - How to set up Yoast: ADVANCED SETTINGS **NEW**
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Unit 3e - How to set up Yoast: INTEGRATIONS & TOOLS **NEW**
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Unit 4 - How to use the Yoast SEO plugin
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BONUS: Do you need Yoast Premium?
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BONUS: What does Yoast actually do?
Module 3 - Site Structure
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Unit 1 - What is site structure? (1:25)
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Unit 2 - How to use tags and categories correctly
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Unit 3 - How to optimize tags and categories archives for search engines
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Unit 4 - Menu bars
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Unit 5 - Cornerstone content
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Unit 6 - Internal linking
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Unit 7 - Orphaned content
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Unit 8 - Updating, deleting and no-indexing content
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Unit 9 - Redirecting content
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Unit 10 - Breadcrumbs
Module 4 - Keyword Research
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Unit 1 - What are keywords? (2:21)
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Unit 2 - What is keyword research? (2:37)
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Unit 3 - Macro keyword research vs micro keyword research
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Unit 4 - Who is your target reader and what do they want?
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Unit 5 - Macro Keyword Research: Step-by-Step
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Unit 6 - Creating a content calendar for your blog
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Unit 7 - How to do micro keyword research
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Unit 8 - Common keyword research mistakes
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BONUS: Keyword Research Video Training! (33:28)
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BONUS: More ways to use Google Trends
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BONUS: Using Google's own search results for keyword research
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BONUS: Using KeySearch for keyword research
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BONUS: The importance of niching down
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Final thoughts - and a word of warning!
Module 5 - Writing SEO friendly blog posts
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Unit 1 - Search engines vs your readers (why they both want the same thing) (4:49)
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Unit 2 - Before you start to write
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Unit 3 - Always start with a plan!
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Unit 4 - First impressions count
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Unit 5 - Writing the perfect blog post
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Unit 6 - How to use H tags PROPERLY
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Unit 7 - How to end your blog posts
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Unit 8 - Don’t forget to use your keywords!
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Unit 9 - Edit, edit, edit!
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DOWNLOAD: The Successful Blog Post Blueprint
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BONUS: How to write longer blog posts (and why you should!)
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BONUS: How to conduct a Competition Analysis
Module 6 - Optimizing your blog posts
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Unit 1 - Where should your keywords go? (5:38)
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Unit 2a - Using Yoast to help you optimize your blog posts
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Unit 2b - Using Yoast: SNIPPET PREVIEW
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Unit 2c - Using Yoast: SEO ANALYSIS
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Unit 2d - Using Yoast: READABILITY ANALYSIS
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Unit 2e - Using Yoast: OTHER FEATURES
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Unit 3 - Image Optimization
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Unit 4 - How to avoid over-optimizing your post
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Unit 5 - Optimising old blog posts
Module 7 - Cornerstone Content
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Unit 1 - What is cornerstone content? (1:51)
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Unit 2 - Why cornerstone content is so important for SEO
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Unit 3 - How to create AWESOME Cornerstone Content
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Unit 4 - How to optimise your cornerstone content with the Yoast SEO plugin
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Unit 5 - How to take cornerstone content strategy one step further
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Unit 6 - Common myths about cornerstone content
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DOWNLOAD: Ultimate Cornerstone Content Formula
Module 8 - Site Speed
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Unit 1 - Why is site speed so important? (2:52)
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Unit 2 - How to measure site speed
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Unit 3a - How to improve your site speed: HOSTING
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Unit 3b - How to improve your site speed: IMAGES
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Unit 3c - How to improve your site speed: LAZY LOADING
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Unit 3d - How to improve your site speed: PLUGINS
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Unit 3e - How to improve your site speed: CACHING
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Unit 3f - How to improve your site speed: CDN
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BONUS: Core Web Vitals
Module 9 - Backlinks
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Unit 1 - Why are backlinks so important for SEO? (5:21)
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Unit 2 - Different types of backlinks
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Unit 3a - How to build backlinks: NATURAL LINKS
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Unit 3b - How to build backlinks: GUEST POSTING
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Unit 3c - How to build backlinks: WRITING FOR THE MEDIA
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Unit 3d - How to build backlinks: ROUNDUPS
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Unit 3e - How to build backlinks: HOSTING ROUNDUPS AND GUEST POSTS
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Unit 3f - How to build backlinks: RESPONDING TO PR REQUESTS
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Unit 3g - How to build backlinks: DIRECT REQUESTS
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Unit 4 - Outbound links
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Unit 5 - What is Domain Authority?
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Unit 6 - What not to do!
Module 10 - SEO Maintenance
Module 11 - Congratulations on completing SEO Jumpstart!
BONUS COURSE 1 - Google Analytics for SEO (**NEW** GA4 EDITION)
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Unit 1 - What Google Analytics does
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Unit 2a - How to set up Google Analytics 4 (from scratch)
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Unit 2b - How to set up Google Analytics 4 (if you already have a Google Analytics Account)
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Unit 2c - How to install your Google Analytics 4 tracking code
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Unit 2d - How to check your Google Analytics 4 tracking code is working
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Unit 3 - What information can you find on Google Analytics 4?
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Unit 4 - How to use Google Analytics 4 to TRACK your SEO progress **NEW**
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Unit 5 - How to use Google Analytics to IMPROVE your SEO
BONUS COURSE 2 - Google Search Console for SEO
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Unit 1 - Introduction to Google Search Console
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Unit 2 - How to add your site to Google Search Console
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Unit 3 - How to submit your sitemaps to Google Search Console
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Unit 4 - What information can you find on Google Search Console?
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Unit 5 - Tracking your blog's success in Google Search Console
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Unit 6 - How to use Google Search Console to grow your blog traffic
BONUS COURSE 3 - Recipe Cards for SEO
BONUS COURSE 4 - The E-E-A-T crusher
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Unit 1: What is E-E-A-T and why should you care?
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Unit 2: Don't hide your identity!
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Unit 3: E-E-A-T basics
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Unit 4: **E-E-A-T Quick Wins**
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Unit 5: Establishing E-E-A-T in your blog posts
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Unit 6: Growing your E-E-A-T
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Unit 7: **E-E-A-T Ninja Tips**
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Unit 8: Future proof your blog!
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DOWNLOAD: E-E-A-T Checklist
BONUS COURSE 5 - How to leapfrog the competition by winning featured snippets!
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Unit 1: What are featured snippets?
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Unit 2: Different types of featured snippet
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Unit 3: Benefits of winning featured snippets
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Unit 4: How to optimise your blog posts to win featured snippets
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Unit 5: How one post can win multiple snippets
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Unit 6: How to ensure Google searchers actually click on your featured snippets
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Unit 7: Don't neglect the basics!
BONUS COURSE 6 - How to get Google Sitelinks for your blog
BONUS COURSE 7 - Advanced keyword research with KeySearch
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Intro - Why KeySearch?
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Unit 1 - Ideation
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Unit 2 - Eliminate keywords which are too hard
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Unit 3 - Refine your keywords
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Unit 4 - Choosing your Volume and KD parameters
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Unit 5 - How to use the SERP Analysis to assess Keyword Difficulty
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Unit 6 - Sort your spreadsheet to find ‘gold nugget’ keywords
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Unit 7 - Add your Gold Nugget Keywords to your Content Calendar
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Unit 8 - Write and Optimize your Gold Nugget Keyword posts
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Unit 9 - Rinse and repeat
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Unit 10 - Watch your traffic soar!
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12 tips for using KeySearch for keyword research
BONUS COURSE 8 - The 30 Day Content Booster Challenge
ALL THE PRINTABLES!!! (So you can find them easily)
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SEO Jargon Buster (Module 0)
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SEO Progress Tracker (Module 1)
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Keyword Research Calculator (Module 4)
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Blog Content Calendar (Module 4)
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The Successful Blog Post Blueprint (Module 5)
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Ultimate Cornerstone Content Formula (Module 7)
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SEO Maintenance Checklist (Module 10)
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Google Search Console Tracker (BONUS COURSE 2)
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E-E-A-T Checklist (BONUS COURSE 4)
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Keyword Research Calculator - KeySearch Version (BONUS COURSE 7)
