Complete and Continue
Module 0 - Welcome to SEO Jumpstart
Unit 1 - Welcome to SEO Jumpstart (5:15)
Unit 2 - Why SEO is a much better way to grow your blog than social media (4:40)
Unit 3 - How to approach this course >>> 3 ways to NOT FAIL! (3:38)
Unit 4 - Prerequisites
Unit 5 - FAQs
Unit 6 - Disclosure and Disclaimer
Unit 7 - Become an affiliate for this course!
Unit 8 - How to get help
DOWNLOAD: SEO JARGON BUSTER
BONUS: Join the Productive Blogging Inner Circle!
Module 1 - What exactly is SEO?
Unit 1 - What search engines want (2:45)
Unit 2 - SEO and UX (4:43)
Unit 3 - Ranking Factors (5:44)
Unit 4 - SEO is not a trick (AKA what NOT to do)
Unit 5 - SEO benchmark – where are you right now?
DOWNLOAD: SEO PROGRESS TRACKER
Module 2 - Installing and setting up the Yoast SEO Plugin
Unit 1 - What is the Yoast SEO plugin? (2:13)
Unit 2 - How to install the Yoast SEO plugin
Unit 3a - How to set up Yoast: GENERAL SETTINGS **NEW**
Unit 3b - How to set up Yoast: CONTENT TYPES **NEW**
Unit 3c - How to set up Yoast: CATEGORIES & TAGS **NEW**
Unit 3d - How to set up Yoast: ADVANCED SETTINGS **NEW**
Unit 3e - How to set up Yoast: INTEGRATIONS & TOOLS **NEW**
Unit 4 - How to use the Yoast SEO plugin
BONUS: Do you need Yoast Premium?
BONUS: What does Yoast actually do?
Module 3 - Site Structure
Unit 1 - What is site structure? (1:25)
Unit 2 - How to use tags and categories correctly
Unit 3 - How to optimise tags and categories archives for search engines
Unit 4 - Menu bars
Unit 5 - Cornerstone content
Unit 6 - Internal linking
Unit 7 - Orphaned content
Unit 8 - Updating, deleting and no-indexing content
Unit 9 - Redirecting content
Unit 10 - Breadcrumbs
Module 4 - Keyword Research
Unit 1 - What are keywords? (2:21)
Unit 2 - What is keyword research? (2:37)
Unit 3 - Macro keyword research vs micro keyword research
Unit 4 - Who is your target reader and what do they want?
Unit 5 - Macro Keyword Research: Step-by-Step
Unit 6 - Creating a content calendar for your blog
Unit 7 - How to do micro keyword research
Unit 8 - Common keyword research mistakes
BONUS: Keyword Research Video Training! (33:28)
BONUS: Why keyword research tools don't work (even the really expensive ones!)
BONUS: Using Google's own search results for keyword research
BONUS: More ways to use Google Trends
Module 5 - Writing SEO friendly blog posts
Unit 1 - Search engines vs your readers (why they both want the same thing) (4:49)
Unit 2 - Before you start to write
Unit 3 - Always start with a plan!
Unit 4 - First impressions count
Unit 5 - Writing the perfect blog post
Unit 6 - How to use H tags PROPERLY
Unit 7 - How to end your blog posts
Unit 8 - Don’t forget to use your keywords!
Unit 9 - Edit, edit, edit!
DOWNLOAD: The Successful Blog Post Blueprint
BONUS: How to write longer blog posts (and why you should!)
BONUS: How to conduct a Competition Analysis
Module 6 - Optimising your blog posts
Unit 1 - Where should your keywords go? (5:38)
Unit 2a - Using Yoast to help you optimise your blog posts
Unit 2b - Using Yoast: SNIPPET PREVIEW
Unit 2c - Using Yoast: SEO ANALYSIS
Unit 2d - Using Yoast: READABILITY ANALYSIS
Unit 2e - Using Yoast: OTHER FEATURES
Unit 3 - Image Optimisation
Unit 4 - How to avoid over-optimising your post
Unit 5 - Optimising old blog posts
Module 7 - Cornerstone Content
Unit 1 - What is cornerstone content? (1:51)
Unit 2 - Why cornerstone content is so important for SEO
Unit 3 - How to create AWESOME Cornerstone Content
Unit 4 - How to optimise your cornerstone content with the Yoast SEO plugin
Unit 5 - How to take cornerstone content strategy one step further
Unit 6 - Common myths about cornerstone content
DOWNLOAD: Ultimate Cornerstone Content Formula
Module 8 - Site Speed
Unit 1 - Why is site speed so important? (2:52)
Unit 2 - How to measure site speed
Unit 3a - How to improve your site speed: HOSTING
Unit 3b - How to improve your site speed: IMAGES
Unit 3c - How to improve your site speed: LAZY LOADING
Unit 3d - How to improve your site speed: PLUGINS
Unit 3e - How to improve your site speed: CACHING
Unit 3f - How to improve your site speed: CDN
BONUS: Core Web Vitals
Module 9 - Backlinks
Unit 1 - Why are backlinks so important for SEO? (5:21)
Unit 2 - Different types of backlinks
Unit 3a - How to build backlinks: NATURAL LINKS
Unit 3b - How to build backlinks: GUEST POSTING
Unit 3c - How to build backlinks: WRITING FOR THE MEDIA
Unit 3d - How to build backlinks: ROUNDUPS
Unit 3e - How to build backlinks: HOSTING ROUNDUPS AND GUEST POSTS
Unit 3f - How to build backlinks: RESPONDING TO PR REQUESTS
Unit 3g - How to build backlinks: DIRECT REQUESTS
Unit 4 - Outbound links
Unit 5 - What is Domain Authority?
Unit 6 - What not to do!
Module 10 - SEO Maintenance
Unit 1 - What is SEO maintenance? (1:20)
Unit 2 - Broken links
Unit 3 - Updating/deleting out of date content
Unit 4 - Internal linking/orphaned content
Unit 5 - Site speed
Unit 6 - Keeping up to date on SEO developments
DOWNLOAD: SEO Maintenance Checklist
Module 11 - Congratulations on completing SEO Jumpstart!
Congratulations and next steps (1:14)
Become an affiliate for this course!
How to avoid Leaky Bucket Syndrome
BONUS COURSE 1 - Google Analytics for SEO
Unit 1 - What Google Analytics does
Unit 2 - How to connect your blog to Google Analytics NEW
Unit 3 - What information can you find on Google Analytics?
Unit 4 - How to use Google Analytics to TRACK your SEO progress
Unit 5 - How to use Google Analytics to IMPROVE your SEO
BONUS: Google Analytics Custom Dashboard
BONUS COURSE 2 - Google Search Console for SEO
Unit 1 - Introduction to Google Search Console
Unit 2 - How to add your site to Google Search Console
Unit 3 - How to submit your sitemaps to Google Search Console
Unit 4 - What information can you find on Google Search Console?
Unit 5 - Tracking your blog's success in Google Search Console
Unit 6 - How to use Google Search Console to grow your blog traffic
BONUS COURSE 3 - Recipe Cards for SEO
Unit 1 - What is structured data?
Unit 2 - Fully completing your recipe card
Unit 3 - Recipes in Google Search Console
Unit 4 - URL Inspector in Google Search Console
BONUS COURSE 4 - The E-A-T crusher
Unit 1: What is E-A-T and why should you care?
Unit 2: Don't hide your identity!
Unit 3: E-A-T basics
Unit 4: **E-A-T Quick Wins**
Unit 5: Establishing E-A-T in your blog posts
Unit 6: Growing your E-A-T
Unit 7: **E-A-T Ninja Tips**
Unit 8: Future proof your blog!
DOWNLOAD: E-A-T Checklist
BONUS COURSE 5 - How to leapfrog the competition by winning featured snippets!
Unit 1: What are featured snippets?
Unit 2: Different types of featured snippet
Unit 3: Benefits of winning featured snippets
Unit 4: How to optimise your blog posts to win featured snippets
Unit 5: How one post can win multiple snippets
Unit 6: How to ensure Google searchers actually click on your featured snippets
Unit 7: Don't neglect the basics!
BONUS COURSE 6 - How to get Google Sitelinks for your blog
Unit 1: What are Google Sitelinks?
Unit 2: Why are Google Sitelinks important?
Unit 3: How to get Google Sitelinks for your blog
Unit 4: How to change the links which appear under your site
Unit 5: How to remove sitelinks from Google
ALL THE PRINTABLES!!! (So you can find them easily)
SEO Jargon Buster (Module 0)
SEO Progress Tracker (Module 1)
Keyword Research Calculator (Module 4)
Blog Content Calendar (Module 4)
The Successful Blog Post Blueprint (Module 5)
Ultimate Cornerstone Content Formula (Module 7)
SEO Maintenance Checklist (Module 10)
Google Analytics Custom Dashboard (BONUS COURSE 1)
Google Search Console Tracker (BONUS COURSE 2)
E-A-T Checklist (BONUS COURSE 4)
Teach online with
BONUS: More ways to use Google Trends
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